5 Tips for Higher Engagement on Instagram

When marketing to Generation Z and Millennials, Instagram is an invaluable tool. The numbers are clear: this is where your target market spends their time on social media. And they love their brands and influencers on Instagram, too. Now, it’s up to you to figure out how to drive higher engagement on Instagram. Like Back No one wants to have [...]

By |2021-04-13T04:43:35-07:00May 23rd, 2017|

Developing Your Brand from Bottom to Top, Part II

In the first part of this series, we laid the foundation for your brand. Now it’s time to start building from the ground up. This is when you’ll begin to inform your buyers of your brand mission, vision, and position. When developing your brand, the design and voice of your brand must be clearly defined so as not to inspire [...]

By |2021-04-13T04:50:55-07:00September 21st, 2016|
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