Marketing Initiative Worx • Marketing & Brand Building2021-04-13T03:46:01-07:00

Why not benefit from our marketing expertise?

The best results are rooted in a synergistic strategy, trackable through defined KPIs. Our nimble team is trained to flex with the trends in real time to help our client’s reach their goals.

Business strategy, meet marketing strategy.

We sincerely believe that when marketing is built on a deep, comprehensive strategy, it worx! Not only will it be more effective in increasing sales, but it will also have a broader impact on the pride and brand loyalty of the team, company, and its customers.

The MIW Difference

We don’t just meet your goals, we exceed them.

At MIW, we are an integrated marketing agency that creates strategies and actionable plans to address your unique needs, your customers, and your objectives. We then execute only on marketing channels that reach, convince, and convert your customers.

Our services

Services that match your industry needs.

We’re experts in convincing and converting buyers. That’s what we do. We break that expertise down into several specialties, from content and social marketing to search marketing and media buying for a cohesive strategy that packs a big punch.

  • Brand Strategy
  • Brand Messaging & Positioning
  • Logo & Material Creation
  • Brand Guidelines
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)
  • Local Search
  • Mobile/Display & Geofencing Advertising
  • Dynamic & Static Retargeting
  • Website Design & Development
  • Content Strategy & Creation
  • Copywriting & Editing
  • Blogs Strategy & Creation
  • Lead Magnet Creation
  • Conceptual & Graphic Design
  • Illustrations & Photography
  • Marketing Strategy
  • Marketing Plan Development & Execution
  • Product/Service Launches
  • KPI’s
  • Measurement, Analytics & Reporting
Social amplification
  • Social Strategy & Planning
  • Content Creation
  • Channel Management
  • Ad Creation & Optimization
  • Influencer Program Creation & Management
  • Print & Broadcast
  • Media Planning & Buying
The Team

We pride ourselves in being your branding and marketing partner.

The Marketing Initiative Worx team, led by branding and marketing powerhouse Liz Papagni, serves to build and market your brand for greatness, while having fun along the way. Our group of seasoned professionals are experts in their fields and at the top of their games, with not just degrees and certifications that set them apart from other marketing experts, but also years of experience.

Our branding and marketing specialists have propelled companies of all sizes, including Fortune 500 brands.


CEO & Strategist Extraordinaire


Social Media Maven


Creative Wizard


Web Design & Programming Magician


Digital Phenom


Content Queen

YOU are our business.

We cherish each client relationship and work to become your trusted team members. Your best interests always come first as we search for ways to maximize your opportunities. We strive to be responsive, collaborative, and always deliver no matter what it takes.

Our kind, compassionate, high-integrity, and driven culture extends to our client relationships, enabling a mutually respectful, fun, transparent, and accountable experience. We always help each other to achieve greatness.

Go to Top